Digital Acquisition Manager

Do you have previous experience within a Digital Acquisition role? Are you looking for a role that you can really put your stamp on? Are you analytical, commercially minded with great attention to detail?

Who are OpenMoney?

OpenMoney is here to make financial advice affordable and accessible for everyone. Normally, when you're deciding what to do with your money, you either have to figure it out yourself (but not many people know how it all works), or you can use a financial adviser (but they can cost a lot of money).

In fact, there are millions of people in Britain who would benefit from having financial advice but who have been un able to access or afford it. They’re caught in what we call the ‘Financial Advice Gap’.

As a result, many of these people get caught in financial cycles that they struggle to get out of. It could be running out of money at the end of every month, not knowing how and where to invest, or leaving money and savings in poorly performing investments.

We’re here to help these people. We want to provide our expert financial advice to people who couldn’t find what they need or afford elsewhere. At OpenMoney, we’ll give everyone who comes to us that honest and expert advice, and because of our extensive use of technology, we’re able to keep costs low.

At OpenMoney we endorse three main behaviours that we look for in all current and future employees; play your part, positive perseverance and do the right thing.

What is the role?

We're looking for a passionate, pro-active and resilient digital acquisition expert who will report directly into the Chief Marketing Officer and support OpenMoney in achieving our growth targets.

  • Proactively and independently strategise, plan and manage digital acquisition channels to contribute to achieve business goals and forecasts (working with data/insight team) informed by clear customer and market insight
  • Digital channel ownership including paid search, affiliate, digital display and SEO
  • Budget planning and management
  • Reporting to senior management and clear demonstration of commercial ROI across all digital platforms and campaigns
  • Media agency management and continually performance monitoring
  • Work with the marketing team to plan and manage multi-channel campaigns and product launches
  • Work with data and insight team to analyse traffic down the customer journey and inform future planning
  • Ensuring digital channel tracking is in place across our website(s) and working correctly

What are we looking for?

  • Previous experience of delivering SEO, PPC, affiliate strategies and first-class knowledge of digital marketing channel best practices
  • Wider understanding of multi-channel marketing strategy and how digital fits into the bigger picture
  • Agency management experience (or agency-side experience)
  • Excellent knowledge of Google Analytics  
  • Confident with website management and CMS systems
  • Previous experience of reporting performance to senior management
  • A strong communicator
  • Commercially minded
  • Great attention to detail and be a proactive self-starter
  • Keeps up-to-date on platform and channel changes and trends
  • Analytical and data-driven

What can you expect?

This role is based in the heart of Manchester in St. Peters Square in a supportive and social team environment. A prime office location, where you will work alongside your colleagues, with a range of free services including a coffee barista, breakfast, table tennis, beer taps, prosecco, soft drinks… and more...

  • Regular pay reviews
  • Flexible Working
  • Work from home opportunities
  • Company events & social hours
  • Casual dress
  • Life Insurance
  • Benefits platform

Sounds interesting! Then email recruitment@open-money.co.uk or click “Apply Now” and upload your CV.

Be part of a company that’s dedicated to making the finance industry a better place.

Reference ID: EPDA001

Job Types: Full-time, Contract

Salary is up to £38,000.00 per annum (depending on experience). 

This role is subject to both DBS and Credit Check

Apply now

If you would like to apply for this role, send us your covering letter and CV

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